DreamView™ Tapped by Bleacher Report for The Portal, an All-New Animated Comedy Series Featuring NBA Greats
SAN FRANCISCO — NOVEMBER 03, 2021 — Bleacher Report, the leading sports media brand reaching a generation of hyper-connected young sports fans, has teamed up with DreamView™, a globally scalable creative strategy and content solutions company creating disruptive technology for global social change, for an all-new animated comedy series called The Portal that aims to answer the age-old debate of ‘who is the greatest of all-time.’
During the series, Bleacher Report and DreamView will bring the greatest NBA stars of today and legends of the past to life through cutting edge 3D animation and innovative storytelling for a one-on-one competition in fully rendered arenas featuring cinematic camera angles and lighting for a TV broadcast look and feel. Current NBA stars featured in the series include Kevin Durant, Joel Embiid, Giannis Antetokounmpo, and Kyrie Irving. The four-episode series tips off with KD versus Larry Bird on the Bleacher Report (B/R) app November 3.
“DreamView is thrilled to partner with Bleacher Report to bring these amazing athletes to life in this way,” said Jared Sandrew, DreamView Chief Production Officer. “We’ve all had arguments with our friends and rivals over the greatest players of all-time. This is an ingenious way to try to settle that debate using these hypothetical scenarios. DreamView is committed to a long-term partnership, and we hope to extend our style of animated storytelling to other sports and stories.”
Although the series is meant to entertain and amuse audiences, DreamView animators reviewed hours of player game footage to study and replicate the movements and shooting styles of each of the player’s featured for a truly authentic animation experience.
About Bleacher Report Bleacher Report is a leading sports media brand reaching more than 150 million hyper-connected young sports fans each month through distribution of premium content. It is the #1 sports brand driving engagement and video views across all social platforms and the Bleacher Report app, while fueling offline engagement through unparalleled experiences that blend sports with culture. Bleacher Report has a portfolio of brands that includes House of Highlights, B/R Football, B/R Kicks, B/R Gridiron, The Walk-Off, B/R Open Ice and B/R Betting, delivering customized content that caters to the unique passions of its fans across its owned and operated channels and world-leading social platforms. Bleacher Report is a division of Turner Sports, which provides it access to premium live content from the NBA, Major League Baseball, NHL and NCAA Division I Men’s Basketball Championship. Find Bleacher Report on the industry-leading Bleacher Report app, www.bleacherreport.com and on Instagram @BleacherReport.
About DreamView DreamView is a globally scalable technology company bringing creative strategy and content solutions from small to enterprise level companies around the world. By creating dynamic, immersive, evergreen, and infinitely reusable digital content and experiences, DreamView continues to revolutionize the creation, management, distribution, licensing and monetization around their clients’ products, disrupting the fundamental fabric and future of digital content. Founded by the same visionaries who pioneered the CGI, visual effects and 3D technologies that’ve been leveraged in many of the biggest blockbuster films, AAA games, and major brand campaigns, the DreamView team spans decades of experience reimagining how to visually and virtually represent reality (and beyond). The team takes pride in the rapid, cost-effective production of hyper-real, superior-quality and scalable experiential content for international brand leaders that have entrusted them to capture, elevate and evolve their product/customer experience. DreamView’s proprietary, cloud-based ImageEngine Technology™, scalable production solutions, and elastic content delivery infrastructure have drastically reduced costs and speed-to-market for their clients. With their brand-centric approach and compulsive capacity to innovate, DreamView bridges the gap for how and where virtual goods are represented in the real-world, in the digital space — and everywhere in between.
NRPR Group - for DreamView